There are many integral components to a successful communications strategy but none as vital as good design. We have almost three decades of experience getting results by design.
We have counted on Designcor to promote our signature programs and services and could not be more satisfied.David Kurtz
Adjutant, The American Legion, Department of Wisconsin
When veterans return home from combat, they often struggle with getting re-acclimated to civilian life. The Wisconsin American Legion recognized this and developed a program that enables returning Iraq and Afghanistan veterans to reconnect with their families at Camp American Legion. The Wisconsin American Legion then came to Designcor with a very important mission: to help promote and raise funds for this critical program.
The plan was to create a point-of-sale fundraising campaign that would be launched in convenience stores throughout Wisconsin. In order to effectively promote this worthy endeavor, the program needed to have a name and an identity — Operation Homecoming was born. Along with developing a logo that would be compatible across marketing mediums, we designed numerous POS elements including posters, table displays, signs and donation containers. In lieu of a complicated wordy explanation, we designed a solution that uses a straightforward message, utilizing photographs to tell the touching stories of these brave men and women who are defending our freedom.
The introductory Operation Homecoming campaign was a huge success, raising substantial funds for the program — not to mention, giving our returning veterans a heartfelt “Welcome Home.”